The Power of Price | Psychology Today Blogs

The Power of Price Psychology Today Blogs

http://blogs.psychologytoday.com/blog/predictably-irrational/200904/the-power-price

Video: The Power Of Price (3 min 15 seconds)
Dan Airely, MIT Professor

How price affects perceived benefit.

See blog posting and access video at blog: http://blogs.psychologytoday.com/blog/predictably-irrational/200904/the-power-price

Alternative video access: http://www.youtube.com/watch?v=nm5GB7Wu26Q&eurl=http%3A%2F%2Fblogs%2Epsychologytoday%2Ecom%2Fblog%2Fpredictably%2Dirrational%2F200904%2Fthe%2Dpower%2Dprice&feature=player_embedded


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This posting was made my Jim Jacobs, President & CEO of Jacobs Executive Advisors. Jim also serves as Leader of Jacobs Advisors' Insurance Practice.