Friday, June 8, 2012

Saving the Best for Last – Lessons from Pop Stars and Physicians | INFLUENCE AT WORK

Excerpt:

As far as your business interactions go, if you wish to persuade customers and clients to remember their experiences with you more favorably and to come back for more (and what business wouldn’t want this?) then you should be sure to focus an appropriate amount of attention on the final stages of your business interactions. Keep in mind that we are not minimizing the need for “what comes first” but simply also stating that there is a benefit to making sure customers and clients experience a high point of their interactions with you by ensuring a great send off!




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